Launch planner
Week by week to the gate.
Set your goal and ad budget. See when reservations reach 30% of goal, what a funded campaign raises, and what you pay us. Assumptions, not results
| Week | Ad spend | Reservations | Day-one pledges | Gate |
|---|
Cost per reservation of $1 to $3 is healthy for strong creative; 30% to 50% of depositors back on launch day (source). Ad spend is paid by you into your own ad account, at cost. Everything else is an assumption.